How do I choose the right pillow?

The height of your pillow, also known as the pillow loft, is important in maintaining proper spinal alignment while you sleep. Your preferred pillow height will depend on factors such as your sleeping position, body type, mattress firmness, and pillow firmness. The right pillow height should ensure that your head is aligned with your spine so you can avoid neck and back pain. Generally, for optimal spinal alignment, your ears should be at the same level as your shoulders.